What exactly is "in-house email infrastructure"?
It's a sending system configured around your business instead of rented mailbox subscriptions alone. We combine the right delivery sources (custom SMTP servers, third-party dedicated SMTP services, and mailboxes where needed), set up incoming email if your use case requires it, and connect everything to DigitalsGalaxy Sequencer so you can run campaigns from one place.
Is this right for my sending volume?
As a general guideline, if you send under about 20,000 emails a month, a standard business mailbox service with a reputable email platform may be simpler and cheaper, and we'll tell you so. A custom multi-delivery system becomes worth evaluating as volume, cost, sending control, or infrastructure requirements grow.
How long does setup take?
A standard setup is typically ready in approximately two days once the scope, access, and required information are confirmed. Larger or more complex builds, and provider verification steps, can extend that timeline. Warm-up of new domains and IPs then happens gradually before full volume.
What do I pay: one-time or monthly?
Both. There's a one-time setup fee and a minimal recurring cost for hosting and managing your infrastructure. With the End-to-End Solution, setup is $699 for under 100K emails a month and $1,499 for 100K to 500K. With the SMTP Solution, it's $399 and $999. Higher volumes get a custom quote, and you'll know the exact recurring cost before you commit.
Do you guarantee inbox placement?
No, and no honest provider can. Recipient providers like Gmail and Outlook make their own filtering decisions. What we do is manage the technical factors we control: authentication, warm-up, pacing, source management, bounce handling, and monitoring. We target bounce rates below 2% where list quality allows.
Can I keep my Google Workspace or Microsoft 365 mailboxes?
Yes. They can be used in a blended setup where appropriate, for example for low-volume sending or day-to-day business email. They're general-purpose mailbox services, though, so we don't treat them as unlimited cold-outreach infrastructure.
Will this put my main company domain at risk?
Protecting your primary domain is part of the design. We use an appropriate sending-domain strategy, so outreach doesn't run directly from the domain your team uses for everyday email, and we configure SPF, DKIM, and DMARC for every sending domain.
What happens if an IP or domain runs into reputation problems?
Because sending is spread across multiple delivery sources, one issue doesn't have to stop everything. On custom SMTP servers, our technical team assesses the problem and, where appropriate, moves sending to another properly prepared IP while the underlying cause is fixed. This is a reputation-management practice, not a way to get around provider rules.
What do you need from me to get started?
Your current and target monthly volume, your audience and use case, details of your current mailboxes and sending software, the domains you plan to use, and the access needed to configure DNS and services. We confirm all of this in the requirements review.
What am I responsible for once it's live?
You stay responsible for your audience data, consent or other lawful basis for emailing, accurate sender identity, suppression lists, honoring unsubscribe requests, and complying with applicable laws and provider policies. We handle the infrastructure, technical monitoring, and guidance on best practices.
Can I scale up later without starting over?
Yes. The architecture can be expanded with additional delivery capacity, domains, mailboxes, or servers, subject to provider policies, infrastructure limits, compliance requirements, and your approved sending plan. Additional capacity may involve additional infrastructure cost.
Is there a money-back guarantee?
A 15-day money-back guarantee is offered subject to the written terms agreed with you. A $0-upfront option may also be available under the applicable offer terms. We confirm eligibility, conditions, and payment timing in writing before you sign.
